Digg can provide a lot of web traffic but Josh Klein outlines some compelling reasons to stay away from promoting your company there. read more »

A great guide for those just getting into web marketing. It covers everything from domain names to browsers to development and design issues. read more »

A list of some of the best URL shortening services and how they compare to one another. It's a great reference for knowing which services provide customer URLs and link tracking. read more »

Joe Pulizzi at Junta42.com recaps an excellent podcast on content marketing. He reviews what content marketing is, how you should be thinking about ROO (Return on Objectives), the mistakes marketers make, and the tools we can use to build better... read more »

Focus on being a producer, not a promoter. Email campaigns should focus on providing relevant, interesting, and valuable content, not on how good your product/service is. read more »

I love the idea of building resources that are valuable to your consumers instead of always leaning on advertising. Josh Klein highlights how Johnson & Johnson built babycenter.com which receives far more attention than a product advertisement. read more »